Creating massive exposure for a life-changing global movement.

This free yearly online event includes over 100 popular life experts – like Deepak Chopra, Suze Orman, Wayne Dyer and Kris Carr. It provides real solutions to personal health, wellness, prosperity, career and relationships delivered through an interactive, mini-course platform.

Services We Provided
  • Brand Strategy & DevelopmentVideo Story
  • Video Illustration
  • E-Course Web Design
  • Illustrations

The Challenge

We had two months to create this website and video. The website included a landing page, an interactive online learning platform for the event, a sales page with purchase funnel and an anthem video to promote and continue the campaign for the event for the next year. And yes, this needed to be accessible on every device (mobile, tablet, desktop computer).

Our Solution

Our approach was to create something visually engaging while being easy to use for everyone. We wanted to put the viewer on a empowering yet beneficial journey.

From crafting the messaging and directing the promo video to the way the content is laid out throughout the site, we hit the right cord by creating something really enjoyable. Oh, and the lessons are a game-changer! This site brought in over 300,000 global email signups! Click here to signup for the next event.

When we recommended an online video presentation, the client’s initial reaction was tepid. Through the use of a video story and moodboard, we showed the client how a video would most effectively convey the story they wanted to tell and provide a long-term marketing tool for their yearly event.

Once the client recognized the value of the video, we had a tight deadline to deliver it, so we worked quickly to get our highly capable video partners on board and execute the video production to meet our client’s needs. Even with our limited timetable, we more than met our client’s expectations with an emotive and engaging video, that simply communicated the event benefits. Click the video above to watch.

Hay House University World Summit - Mobile
Hay House University World Summit - Screenshot
Hay House University World Summit - Screenshot

Project Credits: Strategy & Web Development by Katana. Video Production by Club Sullivan.